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There’s No Place Like Home

morepro-local-listing

In a world where customers have the opportunity to buy products and services from anywhere around the globe, more of them are choosing to keep their business local. Is your company ready to take advantage? More than 20 percent of the searches on … [Read more...]

Punch Cards for a Digital Age – Why Your Business Needs Location Based Social Marketing

MorePro Foursquare Blog Post 003

Everyone remembers punch cards, in fact, they are still around today.  Buy 10 sub sandwiches and get your 11th free! Buy 5 haircuts and your next one is half off. Just about every brick and mortar establishment has tried this at one point or another … [Read more...]

Spaced Out Implementation Breathes Constant Life into Your Search Engine Optimization

Paced Link Building

There is a difference between optimizing a site for the search engines and optimizing a site correctly.  Let’s face it, just about anyone can write keyword rich content, throw it up on a site, gather some backlinks and claim that they delivered … [Read more...]

How to Write a Press Release for SEO

Press Release Visibility Over Time

Press releases optimized for the Search Engines can be one of the biggest returns on investment when it comes to your online marketing.  Not only are they great sources for backlinks to your site, but SEO Press Releases are also a great way to gain … [Read more...]

The Importance of Staying on Schedule

When it comes to SEO, timing is everything.  Just like with radio, television or even print ads; marketing your company online needs to be done in advance of busy seasons.  There are a few reasons for this which will be addressed later on in the … [Read more...]

How to Use Google Analytics

Map Overlay

If you have taken the time to install Google Analytics on your website, then you obviously have some sort of interest in analyzing your site’s visitors. But do you know what you’re looking for as you sort through the data? For a first time user, … [Read more...]

Why is Search Engine Optimization Important?

Search engine optimization is a phrase that is thrown out a lot these days, but just how important is SEO? The answer depends on whether you want to make money, generate leads, or just gain more traffic to your website.  The fact of the matter is … [Read more...]

Effective Reciprocal Linking Campaigns

Obtaining a back link with keyword rich anchor text, having it point to the proper landing page, and having it come from a relevant site is considered the holy grail of link building.  This is often one of the most difficult things to accomplish … [Read more...]

Optimizing your Website for Bing

With the recent launch of Microsoft's latest version of the search engine, SEO experts are scrambling to see if they can crack the algorithm, or at least better understand what methods will help increase your website's rankings in Bing.  Although … [Read more...]

Is Your Site Ready for the Search Engines?

After you have gone through the process of carefully selecting your keywords and optimizing your content, you can sit back and watch your rankings shoot through the roof, right? Not necessarily. Your content is optimized, but do the search engines … [Read more...]

Google Labs Has Potential Diamond in the Rough with Mobile Voice Search

Everyone knows that texting while driving is dangerous. New from Google Labs is a way to essentially type without taking your eyes off the road. Expected to roll out later today, … [Read more...]

First Experience with Google Chrome

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How to avoid Wrong Turns on the “Local Search” Highway

Local search is a tricky beast to understand, let alone tame.  This is evidenced by the fact that it is possible to achieve a number one ranking for a local search term without even owning a domain name for your store or office.  While there are … [Read more...]

Local Search and Mobile Technology

Every day, the number of consumers that use their cell phone for browsing the web grows by leaps and bounds. Research is showing that a growing amount of cell phone internet usage is dedicated to local search and is second only to searching for … [Read more...]