Considering an SEO Firm? Be Committed to the Process

If you own a website and/or are thinking of starting one, you’re going to be looking for SEO services in the near future. Even if you already have an SEO firm working on your website, the odds are good that you’ll be looking for a new one (in the not too distant future).  Let’s [...]

How Bing Search Engine Will Reduce Online Conversions

If you counted on Microsoft’s “Live Search” search engine to drive online conversions to your website, you’re in for a rude awakening.
Why?  Microsoft launched Bing, their new search engine a little over a week ago – they’re actually calling it a decision engine, as Aaron covered recently.
The decision factor is certainly something that Microsoft thinks [...]

Google AdWords Professional Exam Tips

Having recently been required to re-up on our Google AdWords Professional status, I now have a unique perspective of how difficult and “involved” the whole process is.
Before I get into the actual exam tips and feedback, let me give you some background on my previous experience.  I have personally been working with and been invovled [...]

Importance of Allowing Link Juice to Flow thru Site Navigation

More and more recently, we are seeing SEO clients who are utilizing non-SEO friendly menu systems for the primary navigation on their websites.  While the menu may perform great functions and/or be easy to create through Dreamweaver or some other website editing program, the effects of the menu on their organic search engine traffic could [...]

MorePro Marketing Moves Phoenix Offices to Camelback Rd

After several years in our previous office space, MorePro Marketing has relocated to a new office area in Phoenix, AZ on Camelback Rd.  For anyone who has visited us, or wanted to, please update your records to reflect our new Phoenix location below.
MorePro Marketing, Inc.
1951 W. Camelback Rd., Suite 210
Phoenix, AZ 85015
Everything else is still [...]

PageRank Sculpting & Nofollow for Improved SEO Rankings

Updated 11/25/09: The concept of PageRank sculpting on your own site using the nofollow tag is essentially dead after Google announced they had altered the way they look at this practice.  This has been out of practice for some time, so the post below if more for historical purposes (than current suggestions).  It is important, [...]

Secrets on Creating Powerful Value Propositions for Your Website

Arguably one of the most difficult things to create and define for your website, the Value Proposition is also one of the most critical sales-enhancing components you can optimize.  Most websites fail to even include their value proposition in the site’s design and messaging, while others display it poorly and/or haven’t articulated it properly. 
If you’re [...]

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