<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>MorePro's Marketing Blog &#187; Conversion</title>
	<atom:link href="http://www.morepro.com/blog/category/conversion/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.morepro.com/blog</link>
	<description>Sharing SEO, SEM &#38; Other Internet Marketing News</description>
	<lastBuildDate>Tue, 27 Jul 2010 18:01:40 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>SEO, PPC &amp; Conversion Tidbits for 2/2/2010</title>
		<link>http://www.morepro.com/blog/conversion/2010/02/02/seo-ppc-conversion-tidbits-for-222010/</link>
		<comments>http://www.morepro.com/blog/conversion/2010/02/02/seo-ppc-conversion-tidbits-for-222010/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 16:18:29 +0000</pubDate>
		<dc:creator>Cory</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[SEM/PPC]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[colors]]></category>
		<category><![CDATA[descriptions]]></category>
		<category><![CDATA[keyword cannibalization]]></category>
		<category><![CDATA[landing pages]]></category>
		<category><![CDATA[link wheels]]></category>
		<category><![CDATA[Meta Tags]]></category>

		<guid isPermaLink="false">http://www.morepro.com/blog/?p=566</guid>
		<description><![CDATA[Topics for today include -Solving Keyword Cannibalization; How Color Influences Site Visitors; Recreating the Linking Wheel via Methods Your Site’s Users are Already Using; 6 Tips for Writing Better Meta Descriptions; &#038; How to Increase Landing Page Conversions


Related posts:<ol><li><a href='http://www.morepro.com/blog/linking/2010/02/01/seo-ppc-linking-tidbits-for-212010/' rel='bookmark' title='Permanent Link: SEO, PPC &#038; Linking Tidbits for 2/1/2010'>SEO, PPC &#038; Linking Tidbits for 2/1/2010</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2007/09/14/announcing-rebeccas-conversion-corner-free-website-conversion-tips/' rel='bookmark' title='Permanent Link: Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips'>Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2007/10/31/what-is-conversion-anyway/' rel='bookmark' title='Permanent Link: What is Conversion Anyway?'>What is Conversion Anyway?</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.morepro.com/blog/conversion/2010/02/02/seo-ppc-conversion-tidbits-for-222010/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Grab Bag</title>
		<link>http://www.morepro.com/blog/conversion/2009/12/14/the-grab-bag/</link>
		<comments>http://www.morepro.com/blog/conversion/2009/12/14/the-grab-bag/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 12:43:07 +0000</pubDate>
		<dc:creator>Scott Charters</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[Landing Page]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Heatmap]]></category>
		<category><![CDATA[seo tools]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://www.morepro.com/blog/?p=461</guid>
		<description><![CDATA[
			
				
			
		
Heat Maps, Puppies and Landing Pages
I received an offer last week to beta  Attention Wizard’s new heatmap program. This new service is great for helping to determining the projected eye path of visitors to your landing page or as they write ”AttentionWizard uses advanced artificial intelligence algorithms to simulate human visual processing and attention. Our [...]


Related posts:<ol><li><a href='http://www.morepro.com/blog/conversion/2007/10/02/the-importance-of-value-propositions/' rel='bookmark' title='Permanent Link: The Importance of Value Propositions'>The Importance of Value Propositions</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/' rel='bookmark' title='Permanent Link: Secrets on Creating Powerful Value Propositions for Your Website'>Secrets on Creating Powerful Value Propositions for Your Website</a></li>
<li><a href='http://www.morepro.com/blog/search-engine-optimization-seo/2008/01/10/seo-strategies-01102007/' rel='bookmark' title='Permanent Link: SEO Strategies &#8211; Those Commonly Forgotten or Ignored'>SEO Strategies &#8211; Those Commonly Forgotten or Ignored</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.morepro.com/blog/conversion/2009/12/14/the-grab-bag/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Use Google Analytics</title>
		<link>http://www.morepro.com/blog/conversion/2009/09/18/how-to-use-google-analytics/</link>
		<comments>http://www.morepro.com/blog/conversion/2009/09/18/how-to-use-google-analytics/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 19:00:02 +0000</pubDate>
		<dc:creator>Aaron</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[General Marketing]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>

		<guid isPermaLink="false">http://www.morepro.com/blog/?p=255</guid>
		<description><![CDATA[Google Analytics is very comprehensive when tracking visitor data, but its this same attribute that makes it very difficult to sort through the meaningless data and get right to the meat. I will use some screenshots and step by step instructions to help you get the most out of your visitor data. There are so many powerful options in Google Analytics that will allow you to dissect nearly every segment of your traffic, but it is a matter of learning the basics and familiarizing yourself with the available options.


Related posts:<ol><li><a href='http://www.morepro.com/blog/conversion/2007/10/31/what-is-conversion-anyway/' rel='bookmark' title='Permanent Link: What is Conversion Anyway?'>What is Conversion Anyway?</a></li>
<li><a href='http://www.morepro.com/blog/general-marketing/2007/02/15/google-links-yahoo-pipes/' rel='bookmark' title='Permanent Link: Google Shows more Links, Yahoo Opens it&#8217;s Pipes'>Google Shows more Links, Yahoo Opens it&#8217;s Pipes</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2007/09/14/announcing-rebeccas-conversion-corner-free-website-conversion-tips/' rel='bookmark' title='Permanent Link: Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips'>Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.morepro.com/blog/conversion/2009/09/18/how-to-use-google-analytics/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How Bing Search Engine Will Reduce Online Conversions</title>
		<link>http://www.morepro.com/blog/conversion/2009/06/10/how-bing-search-engine-will-reduce-online-conversions/</link>
		<comments>http://www.morepro.com/blog/conversion/2009/06/10/how-bing-search-engine-will-reduce-online-conversions/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 16:28:10 +0000</pubDate>
		<dc:creator>Cory</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[Internet/Technology]]></category>
		<category><![CDATA[Search Engine Optimization (SEO)]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[search engine]]></category>
		<category><![CDATA[usability]]></category>

		<guid isPermaLink="false">http://www.morepro.com/blog/?p=145</guid>
		<description><![CDATA[
			
				
			
		
If you counted on Microsoft&#8217;s &#8220;Live Search&#8221; search engine to drive online conversions to your website, you&#8217;re in for a rude awakening.
Why?  Microsoft launched Bing, their new search engine a little over a week ago &#8211; they&#8217;re actually calling it a decision engine, as Aaron covered recently.
The decision factor is certainly something that Microsoft thinks [...]


Related posts:<ol><li><a href='http://www.morepro.com/blog/search-engine-optimization-seo/2009/06/05/optimizing-your-website-for-bing/' rel='bookmark' title='Permanent Link: Optimizing your Website for Bing'>Optimizing your Website for Bing</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2006/12/07/study-search-driving-offline-conversions-for-local-service-businesses/' rel='bookmark' title='Permanent Link: Study: Search Driving Offline Conversions for Local Service Businesses'>Study: Search Driving Offline Conversions for Local Service Businesses</a></li>
<li><a href='http://www.morepro.com/blog/general-marketing/2009/08/26/why-is-search-engine-optimization-important/' rel='bookmark' title='Permanent Link: Why is Search Engine Optimization Important?'>Why is Search Engine Optimization Important?</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.morepro.com/blog/conversion/2009/06/10/how-bing-search-engine-will-reduce-online-conversions/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Secrets on Creating Powerful Value Propositions for Your Website</title>
		<link>http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/</link>
		<comments>http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/#comments</comments>
		<pubDate>Mon, 20 Oct 2008 17:36:02 +0000</pubDate>
		<dc:creator>Cory</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/</guid>
		<description><![CDATA[
			
				
			
		
Arguably one of the most difficult things to create and define for your website, the Value Proposition is also one of the most critical sales-enhancing components you can optimize.  Most websites fail to even include their value proposition in the site&#8217;s design and messaging, while others display it poorly and/or haven&#8217;t articulated it properly. 
If you&#8217;re [...]


Related posts:<ol><li><a href='http://www.morepro.com/blog/conversion/2007/10/02/the-importance-of-value-propositions/' rel='bookmark' title='Permanent Link: The Importance of Value Propositions'>The Importance of Value Propositions</a></li>
<li><a href='http://www.morepro.com/blog/conversion/2007/09/14/announcing-rebeccas-conversion-corner-free-website-conversion-tips/' rel='bookmark' title='Permanent Link: Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips'>Announcing MorePro&#8217;s Conversion Corner &#8211; Free Website Conversion Tips</a></li>
<li><a href='http://www.morepro.com/blog/search-engine-optimization-seo/2008/01/10/seo-strategies-01102007/' rel='bookmark' title='Permanent Link: SEO Strategies &#8211; Those Commonly Forgotten or Ignored'>SEO Strategies &#8211; Those Commonly Forgotten or Ignored</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
