Posts tagged: Conversion

The Grab Bag

Heat Maps, Puppies and Landing Pages
I received an offer last week to beta  Attention Wizard’s new heatmap program. This new service is great for helping to determining the projected eye path of visitors to your landing page or as they write ”AttentionWizard uses advanced artificial intelligence algorithms to simulate human visual processing and attention. Our [...]

How Bing Search Engine Will Reduce Online Conversions

If you counted on Microsoft’s “Live Search” search engine to drive online conversions to your website, you’re in for a rude awakening.
Why?  Microsoft launched Bing, their new search engine a little over a week ago – they’re actually calling it a decision engine, as Aaron covered recently.
The decision factor is certainly something that Microsoft thinks [...]

Site Tracking Shifts from Page Views to Time Spent on Site

Nielson/NetRatings will no longer use Page Views as a metric for tracking website traffic and will now rely on how much time a visitor spends on a site as a more accurate measurement.

Dansette