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Website Traffic: The Benefit of Inbound Marketing via Blogging

Web Traffic Ahead

When you first publish a website, it is like putting up a billboard in the middle of the desert;  no one knows it is there.  Traffic generation, similar to building a highway to a physical destination, is essential for the success of a website.  … [Read more...]

JCPenney SEO Scandal – Why It Took So Long to Come Out

The announcement of JCPenney's SEO spamming recently by the New York Times may have caught a lot of people off-guard, but I think a lot of people in the SEO industry were already aware of what was going on. A few months ago we had seen many of the … [Read more...]

SEO Is Dead? Please… Good Search Engine Optimization Is More Important Than Ever

Google AdWords

With the release of Google Instant Search this week, many people are already proclaiming the death of SEO. This is short-sighted thinking at best and really doesn't factor in what SEO really is or does. Rather than re-attempting to argue the point of … [Read more...]

Google Emphasizing Search Options – Ranking On Your Own Website Not Enough

New Google Search Results Interface

While the new search options in Google are not new, the increased visibility that the options now have makes it ever more critical for you to consider all of the optimization channels that you need to be strategizing within your search engine … [Read more...]

SEO Ultimately Breaks down to – Google VS. Oprah

Derek’s Sandbox –  8 In continuation of my SEO Training at MorePro… I’ve realized this week that there are two kinds of Authority in this world. Oprah- and Google. (Allen, August)                  (White, 2009) These two … [Read more...]

New SEO Client Site Indexing Issues – A Timeline of Improvement

Updated analysis as of 12/10/09 Having submitted the sitemap files on 12/3/09, we were hoping to see some changes reasonably quickly in the indexing.  Without much additional linking - only because it hasn't started yet - the numbers do look … [Read more...]

Derek’s Sandbox Day 33

Derek’s Sandbox, day 33 -Hey! I still have a job at MorePro!- As promised from last week we are moving into the “whys” of SEO marketing this week. But the major question I want to address this week is why Google, Yahoo and Bing are constantly … [Read more...]

Google Webmaster Tools 404 Error Verification Problems Resolved

The folks over at Google Webmaster Tools have made some changes to the validation process which should help more sites validate their website. Among the improvements, is the removal of a weird 404 error HTTP server response that prevented many sites … [Read more...]

Google, SEO and Staying Classy

There’s been some controversy in SEO land this week. Matt Cutts, Google’s mouthpiece for linking policies, stated publicly that websites heavily involved with paid links are considered high risk. Many of the SEO pros in the blogosphere took … [Read more...]

The Battle between Google, Myspace and Facebook

There is currently a fierce competition underway between Google, Facebook and Myspace for the best full-service social networking hub. Google, as always, is striving to dominate user services from email, chatting, blogging and now social networking. … [Read more...]

Google Labs Has Potential Diamond in the Rough with Mobile Voice Search

Everyone knows that texting while driving is dangerous. New from Google Labs is a way to essentially type without taking your eyes off the road. Expected to roll out later today, … [Read more...]

First Experience with Google Chrome

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Google Spam Identified for Business Insurance Keyword

In reviewing some keywords today in Google, we stumbled upon a highly questionable website showing up in the #1 position for business insurance".  We check this keyword on a pretty regular basis and have slowly seen the following site creeping up … [Read more...]

Google Experimenting w/ Search Results

Google appears to be beta testing some new search results features: The first item allows you to quickly modify the type of search you're performing, whether it be a standard search engine query, blog/news search, video search, etc. The second … [Read more...]

Vanessa Fox answers more questions about Google

Interview snippets from Vanessa Fox, Product Manager for Google Webmaster Tools. … [Read more...]

Google Shows more Links, Yahoo Opens it’s Pipes

The two biggest stories the past few weeks related to internet marketing and SEO are probably the new tools that Google and Yahoo both rolled out. Google unveils more links Within your Google Webmaster Tools account, you can now view/download a much … [Read more...]

Sitemap Protocol Announced

The top three search engines (Google, MSN and Yahoo) announced last week that they're all in support of a "sitemap" protocol/standard for websites.  This news should make most webmasters relax a little bit since they now only need to create a … [Read more...]