The announcement of JCPenney's SEO spamming recently by the New York Times may have caught a lot of people off-guard, but I think a lot of people in the SEO industry were already aware of what was going on. A few months ago we had seen many of the … [Read more...]
Tips to Improve Your SEO Writing for Articles
March 10, 2010 By Leave a Comment
When writing content for the web, it ends up in one of two places. It either ends up on your website as additional content, or it ends up as syndicated content for the rest of the web to use. Unfortunately through this, I believe that SEO’s have … [Read more...]
Marketing Leap Frog and SEO
January 25, 2010 By Leave a Comment
Derek’s Sandbox Day 85 Hello everyone…. If you are joining me for the first time, this will have been my last post before I am “out” of the sandbox. My name is Derek and I am the assistant copywriter here at MorePro Marketing and have been … [Read more...]
The Holiday Season is over…What should I do now for SEO?
December 23, 2009 By Leave a Comment
With the holiday season about to wrap up or wrapping up now you are probably wondering what to do next. Well first things first do not delete or remove your holiday pages off your site. You have been building those pages up for the past three to … [Read more...]
4 Signs That Your Shopping Cart is not SEO Friendly
December 9, 2009 By Leave a Comment
With the Holiday season coming closer and closer to wrapping up, now is a good time to evaluate your shopping cart. Granted, you should have evaluated your cart prior to the holiday season, but back then you didn’t have this helpful blog post to … [Read more...]
Day 31 – I’m Still Here!
October 26, 2009 By Leave a Comment
Day 31 --- Derek’s Sandbox In continuation of this quest; trying to find out what SEO is all about, I pose this thought… Growing up, I would ask my parents questions like “why can’t I put my GI Joes in the light socket?” or “what do you … [Read more...]
Welcome to SEO 101 Introduction to Internet Marketing
October 12, 2009 By Leave a Comment
Derek’s Sandbox – Day 18 Hey everyone, my name is Derek and I am the new assistant copywriter for MorePro. To give you the readers digest version of my history I received my B.S. in technical communication with an emphasis in communication … [Read more...]
Why is Search Engine Optimization Important?
August 26, 2009 By Leave a Comment
Search engine optimization is a phrase that is thrown out a lot these days, but just how important is SEO? The answer depends on whether you want to make money, generate leads, or just gain more traffic to your website. The fact of the matter is … [Read more...]
How to run a successful link building campaign – Directories
August 11, 2009 By 2 Comments
Welcome back to another exciting installment of how to run a successful link building campaign. Last week I talked about link modifications, this week we are moving on to directories. This one may bring in some debates (I am hoping :) ) as some … [Read more...]
Why SEO Campaigns Fail
May 7, 2009 By 3 Comments
Search engine optimization is not an exact science. Search engines (Google, Yahoo, MSN) are constantly evolving and adjusting their algorithms in order to stay ahead of the SEO professionals that doggedly strive to find the perfect SEO solution for … [Read more...]
New Yahoo Application to Shed Light on SEO
March 13, 2009 By Leave a Comment
Yahoo is currently working on a new application that may automate SEO for the search engine. A patent was filed in January explaining the new system for automated SEO. This system would analyze search terms queried by users and whittle searches down … [Read more...]
Content is King
June 20, 2008 By Leave a Comment
Content is King. Web content. What is this “king” that search engines, web-savvy intellects and other industry gurus refer to? According to Lou Rosenfeld and Peter Morville in Information Architecture for the World Wide Web, content is … [Read more...]
Local Search and Mobile Technology
May 28, 2008 By 2 Comments
Every day, the number of consumers that use their cell phone for browsing the web grows by leaps and bounds. Research is showing that a growing amount of cell phone internet usage is dedicated to local search and is second only to searching for … [Read more...]
Linking 101
May 13, 2008 By Leave a Comment
The benefits of strategic linking to SEO are still alive and kicking. Though it's not the only thing needed to make high rankings, in my experience it is the most effective way to gain authority. It's amazing how much authority goes to a site with … [Read more...]
Mosaic Cloaking – A new SEO strategy or old hat?
January 22, 2008 By Leave a Comment
The folks over at … [Read more...]
SEO Strategies – Those Commonly Forgotten or Ignored
January 10, 2008 By Leave a Comment
I was reading an SEO newsletter this morning and they had mentioned a number of important SEO strategies to consider when undertaking the optimization of your website on your own. A number of the SEO tips were quite common and should be practiced by … [Read more...]
SEO Mistakes You’re Bound to Make on Your Website
June 28, 2007 By Leave a Comment
In an article published in the SEO-News newsletter this morning, Kanga Internet's Chris Diprose details 10 of the most common SEO mistakes that you're bound to make on your website. Whether or not the mistakes are done on purpose, are done because of … [Read more...]
Vanessa Fox answers more questions about Google
April 12, 2007 By Leave a Comment
Interview snippets from Vanessa Fox, Product Manager for Google Webmaster Tools. … [Read more...]
Hallelujah – Yahoo to Allow NOYDIR Meta Robots Tag!
February 28, 2007 By Leave a Comment
Yahoo has finally wised up and implemented support for a new Meta robots tag that will allow you to opt-out" from having your Yahoo! Directory title and description show up in the search results. The tag is called "NOYDIR" or No Yahoo Directory, and … [Read more...]
Why you should optimize for MSN (Live Search)
February 23, 2007 By Leave a Comment
Site Reference has a good article about Optimizing for MSN: Is it worth the effort?". In short, yes it's worth it. While there's no argument about the higher quality of results that Google provides, MSN is still a valuable search engine when it … [Read more...]
Google Shows more Links, Yahoo Opens it’s Pipes
February 15, 2007 By Leave a Comment
The two biggest stories the past few weeks related to internet marketing and SEO are probably the new tools that Google and Yahoo both rolled out. Google unveils more links Within your Google Webmaster Tools account, you can now view/download a much … [Read more...]
Are Manufacturer Feeds Duplicate Content?
November 20, 2006 By Leave a Comment
One of the key points made at least week's PubCon conference in Las Vegas is that product feeds from manufacturers are considered duplicate content by most search engines. If you think about it, this makes a lot of sense... if you have hundreds and … [Read more...]
