In a recent survey of our own SEO clients, MorePro has discovered that many business owners and marketing directors are not paying full attention to the ROI of their online spending. While Search Engine Optimization is online component of a company’s online marketing program, it’s one of the most critical to the bottom-line. Natural, organic [...]

The folks over at Axandra.com have published a new article today about “Mosaic Cloaking” and how search engine optimizers are now using it to “game” the search engines.
Mosaic Cloaking (the basics)
It’s not much different from regular cloaking, except that instead of serving completely different pages to the search engines, clever marketers are now just serving [...]

I was reading an SEO newsletter this morning and they had mentioned a number of important SEO strategies to consider when undertaking the optimization of your website on your own.
A number of the SEO tips were quite common and should be practiced by all SEO strategists, not only those working on their own sites, but [...]

It doesn’t matter if you sell widgets, get real estate leads or have a full-fledged store on your domain… if you’re thinking about redesigning your site or adding new features, be sure to do your homework first.
Big-time programming & service companies are missing the boat when it comes to preparing for the search engines, specifically [...]

Before you go out and build your new website or redesign an existing one, be sure to read over these common SEO mistakes to make sure you don’t pay the consequences down the road.

Various SEO comments and points made by Google’s Vanessa Fox at SES in April 2007. Tips for webmasters.

Yahoo opens support for “NOYDIR” value in the Meta Robots tag. Allows webmasters and site owners to opt-out of having their Yahoo! Directory title and description shown in Yahoo search results.