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	<title>Search Marketing Company - SEO, Local Search, Social Media &#38; Link Building Services&#187; value proposition</title>
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		<title>Secrets on Creating Powerful Value Propositions for Your Website</title>
		<link>http://www.morepro.com/blog/conversion/2008/10/20/secrets-on-creating-powerful-value-propositions-for-your-website/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=secrets-on-creating-powerful-value-propositions-for-your-website</link>
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		<pubDate>Mon, 20 Oct 2008 17:36:02 +0000</pubDate>
		<dc:creator>Cory Howell</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[value proposition]]></category>

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		<description><![CDATA[Arguably one of the most difficult things to create and define for your website, the Value Proposition is also one of the most critical sales-enhancing components you can optimize.  Most websites fail to even include their value proposition in the site&#8217;s design and messaging, while others display it poorly and/or haven&#8217;t articulated it properly.  If [...]]]></description>
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		<title>The Importance of Value Propositions</title>
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		<pubDate>Tue, 02 Oct 2007 17:15:50 +0000</pubDate>
		<dc:creator>Cory Howell</dc:creator>
				<category><![CDATA[Conversion]]></category>
		<category><![CDATA[value proposition]]></category>
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		<description><![CDATA[Ask yourself in, at most, 10 words: Why Should People Buy from My Website?&#8221; This is the start to finding and expressing your value proposition.   A value proposition is a statement that expresses the key reason why a prospect should buy from you or leave his or her contact information.  It should leave an [...]]]></description>
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