"We have seen our rankings steadily increase since the beginning of our relationship"
Sheila Dodd - Cardinal Buses (Client Since 2007)
Use Our Conversion Calculator to Determine Your Profit Opportunity.
See what a 1/2% increase can do for your bottom line or see what increasing your visitor rate can do with your existing Conversion Rate
See what a 1/2% increase can do for your bottom line or see what increasing your visitor rate can do with your existing Conversion Rate
Our Clients Talk
"I thank the MorePro team every day"
Gale Goldwoman - Goldwoman Fine Art (Client Since 2003)
"We have seen our rankings steadily increase since the beginning of our relationship"
Sheila Dodd - Cardinal Buses (Client Since 2007)
"We have been very pleased with your service since December of 2000"
Phil Younis, President - CRA (Client Since 2000)
"I am one of your greatest fans"
Larry Turley, President - Ron Turley & Assoc. (Client Since 2002)
"MorePro was by far the most professional organization out there, and I'm confident that they will be here for me for a long time"
Steve Smith, Vice President - Kredit Automation & Controls, Inc. (Client Since 2007)
"If you want your business to STAND OUT from the rest, then call MorePro"
Janet M. Ault - janetault.net (Client Since 2007)
"From our very first contact on their website, Morepro has excelled in providing Cardinal Buses with superior customer service"
Sheila Dodd - Cardinal Buses (Client Since 2007)
"We believe that Cory Howell and MorePro have been a vital factor in the success of our business. If your internet strategy is not working, we highly recommend that you contact MorePro Marketing."
Margie Dettman, Previous Owner - Yogi Bear Natural Bridge Campground (Client Since 2002)
"Since 2005 our company has tripled its annual revenue to become the nation’s leading online provider of small business insurance. I trust MorePro with our online marketing and recommend them without reservation."
Jim Cochran, President and Founder - TechInsurance (Client Since 2005)
Visitor Conversion Studies
Website Conversion - the process of getting a website visitor to take a specific action
What does it take to make someone so something they may not have intended to do? Well, that is what conversion study is all about, finding out how to make the user take a specific action.
Research has shown that 60% of websites do not know their conversion rates. How do you improve your site's performance if you do not know your site's conversion rates? What do you do when your site visitors don't take the desired action? What do you want your visitors to do? How are they going to do it?
Converting your visitor is the ultimate goal of any website. The wanted action could be:
- Selling a product or service
- Subscribing to your newsletter
- Taking a survey
- Downloading a piece of software
- Clicking on a link
Some of the basic points that make for successful conversion are:
- Your website should be quick to load. The next site is a click away. If your site loads slowly your visitor clicks away and you have lost a potential customer. Make sure to optimize your graphics and any animations to decrease the page weight and speed up your load time.
- State your case clearly and quickly. Let your visitor know what your site is about in a few words. Don't go rambling about your achievements. That can come later. Give the visitor what he is looking for upfront.
- Arrange your content in an easy to understand way. Whether you are using Tables or CSS for site design, make sure your content is arranged in such a way that the visitor moves from one section of the site to another without confusion or frustration.
- Include testimonials and credibility indicators throughout your site. This builds an element of trust. Visitors may not click to see this information specifically but the fact that they are there builds credibility.
